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Frequently Asked Questions
That figure is your RPM, and it varies enormously — roughly $1 to $4 per 1,000 views for entertainment and gaming, and $8 to $30 for finance and business, with audience country making just as much difference as topic. Shorts are far lower, usually a few cents per 1,000 views. There is no single correct number, which is why this calculator asks for your RPM rather than inventing one.
CPM is what an advertiser pays for 1,000 ad impressions. RPM is what actually lands in your pocket per 1,000 views, after YouTube takes its share and after accounting for the views that never carried an ad at all. RPM is always the smaller number. Most calculators multiply views by CPM, which overstates earnings roughly two to three times over — this one works from RPM and shows you the implied CPM alongside it.
For long-form videos the split is 55% to the creator and 45% to YouTube, and it has been that way since 2007. Shorts work differently: ad money from the Shorts feed goes into a Creator Pool, YouTube keeps 55% of it, and the remaining 45% is shared out between creators in proportion to their share of monetized Shorts views that month.
Because Shorts are not paid per video. Everything goes into one monthly pool and your cut depends on how your views compare with every other monetized Short that month, so a good month for everyone else dilutes your share. Most creators report somewhere between a cent and ten cents per 1,000 Shorts views, against dollars for long-form.
No, and neither can any tool that runs purely in your browser. Pulling a channel's view counts needs YouTube's Data API with a server-side key, and even then the API does not expose anyone's revenue — sites that claim to read earnings from a link are guessing from public view counts. Your own figures in YouTube Studio are the only accurate source.
The arithmetic is exact: views divided by 1,000, multiplied by your RPM. What is estimated is the RPM. If you take your real RPM from YouTube Studio and type it in, the answer is exact for that period. If you use one of the niche presets instead, you get a typical range rather than a promise — and the range is shown so you can see how wide it is.
No. The calculation is arithmetic that runs inside your browser. Nothing is uploaded, stored or logged, and the tool keeps working if you go offline after the page has loaded.